Phone-to-Social Lookups: How Recruiters Spot Fake Candidates

Quick answer: A phone-to-social lookup matches the phone number a candidate gave you to their public social media profiles. Recruiters use it to confirm that a real, consistent person stands behind an application: the face matches the video call, and the location and work history roughly match the resume. Start with free methods, use a […]

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8 Proven Strategies to Align Sales and Marketing for B2B Growth

Ask a B2B marketing team how last quarter went, and you will hear about lead volume, cost per lead, and webinar sign-ups. Ask the sales team, and you will hear that half those leads were students, competitors, or people who never picked up. Both answers can be accurate at the same time, which is the

Sales

ChatGPT Rank Trackers for B2B Sales Teams: 7 Picks (2026)

By the time a head of operations accepts your discovery call, there’s a decent chance she’s already typed “best procurement software for a 200-person company” into ChatGPT, read the three or four names it offered, and walked in with a shortlist drawn up before your rep sent a single sequence. If you were on it,

Sales Technology
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