Whether you’re a freshly-launched e-Commerce business or a blockchain game company, we know that content is the lifeblood of any content-driven brand. But, content production itself is a beast. There’s so much that goes into creating just one piece of content, from pre-production planning to writing, editing, and final publication. This task can feel like […]
A step-by-step guide to launching a recruitment or sales agency, from picking a niche and a pricing model to landing clients, getting paid, and paying your team. To start a recruitment or sales agency, pick a niche you know, choose a pricing model, register the business, set up your sourcing and outreach tools, and land
A new email inbox has little or no sending history. If you suddenly send a large volume of cold emails, mailbox providers may see the change as unusual activity. Email warmup gradually builds sending activity before you rely on an inbox for regular outreach. It helps establish a consistent sending pattern while giving you time
A service business that books 15 jobs a week can run on a shared calendar and a stack of invoices. A service business booking 150 falls apart under the same setup, not because the team got worse, but because the process was built only for the smaller number. Growth doesn’t create new problems so much
Writing a B2B cold email sequence is not about sending the same sales pitch five times and hoping someone finally replies. A good sequence gives the prospect a few different reasons to continue the conversation. The first email might introduce a problem, the next could add context, and a later message might show how other
